Monday, 18 May 2015 00:00

What is “the Cloud”?

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b2ap3_thumbnail_the-cloud_20141120-200812_1.jpgWe’ve all heard of it. In fact, we all use it, even if you don’t know you’re using it. The Cloud makes life easier. One of the problems with defining the cloud is that it is a new and growing idea. As new providers and new technologies emerge, the definition of the cloud computing changes.

Essentially, “the Cloud” is a storage space or service available from anywhere you have an internet connection. One of the first things that likely comes to mind is email. Web-based email, like Gmail, Yahoo Mail, or Hotmail, store your emails “online”. Your emails do not need to be downloaded to your computer to be read, the way that email was way-back-when in the days of ISP mail and Outlook. Of course, you can opt to download your emails, if you know how, so you can keep a local copy, but most users don’t ever do that. Even though you say your email is ‘online’, it is actually on a server somewhere that is always connected to the internet, and is accessible to you, from any device that has an internet connection and a browser (or an app!). In other words, your email is in The Cloud.

Much of what we do online today is in “the Cloud.” Though it’s not likely to come to mind, social networking sites are in the cloud: Facebook, Instagram, Twitter, YouTube, etc. All of the data that you use, save, and access is not saved locally on your computer, but instead on a server somewhere specifically designed for that social media platform. There are also a variety of hosting services available that you likely utilize that keep your data in ‘the cloud’: Google drive (or Google docs, if you’re like me and still call it that), Office 365, Photobucket, Flickr, etc. These services allow you to upload and save files so you can access them from any location that has internet. Certain services, like Google Drive for example, allow you to upload nearly any type of file you could want to store as well as offering ‘office’ services (documents, spreadsheets, forms, presentations) that can be created directly from the service itself.

We even have hardware that is specifically designed to use ‘the cloud’ - specifically the Samsung Chromebook. The Chromebook looks and acts like a computer, but rather than installing your programs on the device itself, you use a single program - a browser - to access everything you need online. Even storage is in not local, saving your data online … or in The Cloud.

Society’s increased presence and reliance on the internet, coupled with the constant need for more, cheaper, faster - both in the business world and in the consumer world - has lead to SaaS (Software as a Service). This is software that is ‘on-demand’ and does not have to be installed on the device you’re using it on. You access the software through something already installed on your device, usually a web browser. Just about anything you could possible want is likely available as SaaS, but the most common SaaS you've probably come across is Office 365. Rather than needing to install Microsoft’s Office Suite on your computer, it is not available as Office 365. These type of software services not only save space on your computer, but they also allow for faster, more efficient updates from the provider, as well as anywhere access to your files.

Of course, if you use the internet, you've likely come across controversy about personal information or data that is present ‘in the cloud’. The news is full of stories about Facebook private data that is not really private or celebrity pictures that were stored in ‘the cloud’ being leaked to the public. As soon as you put your data on someone else’s storage - even if that storage is supposed to be subject to strict privacy guidelines - you essentially give up control over that data. For most people, this is a fair trade off. We are offered some control - such as Facebook’s privacy settings - and we have the ability to pick and chose storage providers based on the privacy and security policies they implement.

In the end, anytime you have storage media accessible over network, you have a cloud. The internet is a very large - perhaps even unmeasurable - ‘public cloud.’ You can also create a ‘private cloud.’ In fact, you might already have one in your home. If you have two or more computers networked together (usually for internet access), you have a private cloud. For security and privacy minded consumers, the ability to store all their data locally is important. As consumers create more files they want saved, not to mention the amount of electronic data we purchase, bigger and better storage devices are coming onto the market, including standalone storage designed for consumer use. You can buy anywhere from 1-4 TB storage devices, designed to create a ‘personal cloud.’ Most of these devices can be designed to only allow local access, or to be accessible - with the right credentials, of course - via any internet connection.

“The Cloud” is not a big, mysterious, scary thing that only IT people understand. It is, simply put, the internet. Anything you save online, anything that is accessible online, anything that you can connect to with an internet connection, is in ‘the Cloud’.


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Last modified on Monday, 18 May 2015 14:37
Data Recovery Expert

Viktor S., Ph.D. (Electrical/Computer Engineering), was hired by DataRecoup, the international data recovery corporation, in 2012. Promoted to Engineering Senior Manager in 2010 and then to his current position, as C.I.O. of DataRecoup, in 2014. Responsible for the management of critical, high-priority RAID data recovery cases and the application of his expert, comprehensive knowledge in database data retrieval. He is also responsible for planning and implementing SEO/SEM and other internet-based marketing strategies. Currently, Viktor S., Ph.D., is focusing on the further development and expansion of DataRecoup’s major internet marketing campaign for their already successful proprietary software application “Data Recovery for Windows” (an application which he developed).

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